Title: HABITS AND FACTORS AFFECTING UNDERGRADUATES€™ ACCEPTANCE OF EDUCATIONAL COMPUTER GAMES: A CASE STUDY IN A MALAYSIAN UNIVERSITY

Year of Publication: Jun - 2012
Page Numbers: 404-418
Authors: Roslina Ibrahim, Azizah Jaafar, Khalili Khalil
Conference Name: The International Conference on Informatics and Applications (ICIA2012)
- Malaysia

Abstract:


Educational computer games (ECG) are regarded as the promising teaching and learning tool due to its fun and engagement features as well as preferences of younger generations. Most research have explored on how ECG helps student learn, but little are known on factors contribute to students’ perceptions and acceptance of ECG. It is important to understand how students perceive ECG since they are the main ECG’s stakeholders. This study investigates factors that affect (or do not affect) students to use ECG using seven constructs modified from UTAUT and past researches. Data analysis was done using structural equation modelling (SEM) with both measurement and structural models. Results show that performance expectancy, attitude and enjoyment factors were positively significant towards behavioural intention to use ECG while effort expectancy, self-efficacy and anxiety were found otherwise. The findings are useful for ECG developers to understand their target users’ preferences and also for university administration for any integration of technology in the future.